Helping Banks and Credit Unions Use Market Information to get better returns from Marketing Investments

About Quantisis Research

Quantisis Research, Inc. is a privately held Customer Relationship Management and data warehouse services company serving banks and credit unions in the Northeast. We specialize in providing outsourced operation of MCIF (Marketing Customer Information File) systems. We also help institutions locate the best locations for new branches. In addition to reducing our clients’ costs, we increase their return by providing value added consulting.

George Motley, Founder and President of Quantisis has made a specialty of helping banks get the most out of  their CRM investments. He was formerly Senior Vice President, Director of Marketing and Client Services at The Commonwealth Group, a bank marketing information and strategy company with clients throughout the country. He has spent his entire career in marketing and the last 25 years in financial services. He was Director of Marketing at BankBoston and Senior Vice President, Director of Small Business Marketing at Fleet Financial Group. He is a noted seminar leader and has spoken on marketing topics around the country. His MBA is from Harvard.

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